M.I.C.E is an acronym for Meeting, Incentives, Conferences and Exhibitions. In M.I.C.E tourism, people attend business, meetings, conferences and big exhibitions or trades events. A type of business travel where people go to different places for professional or educational events.
It plays a big role in global business travel since every industry has regular event of some kind. The main goal of M.I.C.E Tours is to bring professionals together, foster connections, promote new ideas and push growth. Participants have a chance to travel, relax and engage in activities they enjoy. balancing work and leisure in a harmonious way can enhance work productivity.
